Resources

How to Best Market Your Job Openings

Phone Interview Prep

You want to find the best people as quickly as possible for your job openings. As one of the top staffing services in Phoenix, PrideStaff knows it takes a lot more than simply posting ads on the major job boards.

Instead, if you want to attract the highest quality professionals, be more proactive in your approach. Here are 4 easy ways to do that so can ensure top talent gets their foot in the door with you:

#1: Write a great job ad.

If you don’t have a compelling job ad, then it won’t matter where you promote it. In-demand candidates aren’t going to apply. That’s why it’s important to ensure you don’t simply focus on your hiring needs but also spend time explaining why they would want to work for your company.

Also, keep the language clear and concise and get specific. Candidates want insight into the job, not vague, generic details.

#2: Get help from current employees.

Your current staff are valuable ambassadors among their network of friends, family and former colleagues for your employer brand. So ask for their support when you have a job opening. For instance, they can post the position to their own social media profiles, as well as author posts about what they like best about working at the company on your corporate blog.

#3: Put social media to good use.

There are many different ways to use social media to promote your job openings. The easiest is by posting them on your social media profiles. But it’s also important to go beyond that with a longer-term approach. This includes building a strong online presence with company-specific content on the social media channels that make the most sense for your hiring needs. This will help top candidates become more familiar with your organization, so they’re more likely to apply to positions.

#4: Give your website an overhaul.

Today’s candidates are online, researching companies and deciding whether each one is a place they’d like to work. If your website, or the careers portion of it, looks antiquated or seems clunky, it’s going to impact the level of talent you’re attracting. Give your website a review and see if it needs an overhaul. It doesn’t have to be fancy or flashy; simply clear and cohesive.

Regardless of the industry you work in, employees are still your #1 most important asset. Without them, you can’t compete. So when it comes to promoting postings and taking that first step toward hiring, make sure you invest the time and effort to get marketing right. When you do, you’ll be able to recruit better-quality employees and enhance your bottom line.

Need help promoting your jobs and recruiting top-level people?

Call PrideStaff. As one of the top staffing services in Phoenix, we can help with every aspect of hiring, from writing and promoting job ads to interviewing and evaluating candidates. Contact us today to learn more or get started.

Facebook
Twitter
LinkedIn
Email