When you’re looking to hire, you might focus all your efforts on posting to major and local job boards. As Phoenix recruitment experts, PrideStaff knows that’s a good place to start. But don’t forget about the power of social media. In addition to the traditional avenues, social media offers you a prime opportunity to broadcast your hiring needs, promote your employer brand and enable your existing staff to share jobs and serve as brand advocates.

Still not convinced? Here are just a few other reasons social media needs to be a part of your candidate search process:

It gets your postings in front of more people.

Sharing your job postings on social media is important when it comes to advertising your opening. But it’s also vital because so many of today’s top candidates use social media to search for jobs. If you’re not on sites liked LinkedIn and Twitter, you’re therefore missing out on an important opportunity to attract top candidates.

It helps facilitate the hiring process.

When you’re broadcasting job openings on social media, you’re going to gain access to a much larger network of candidates, faster. As a result, you’ll be able to create a short list of those you want to interview and get the hiring process fully underway. Even better, it will all cost less than the traditional hiring avenues of job boards and industry publications.

It enables you to target certain candidates.

When it comes to publishing your job postings on social media sites, you can target very specific groups of candidates. For example, when you’re using a site like LinkedIn, you can advertise your jobs to industry-specific groups. As a result, the candidates who do apply to your openings are going to be a much better fit for your needs.

It builds up your employer brand.

If you’re not on social media, you’re missing out on a chance not only to promote your job openings, but also your employer brand. Applicants therefore won’t know a lot about your company or culture when applying. However, when you’re active on social media and your brand is known locally or nationally, then higher-quality candidates will want to work for you.

Need help taking advantage of recruiting on social media?

Call the team at PrideStaff. As Phoenix recruitment experts, we can employ both traditional and tech-savvy recruiting techniques, all so you can find and hire the best-fit people for your team. Contact us today to learn more or get started.


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