4 Tips to Better Job Postings in 2018


It’s the start of another new year. And, if you’re like many companies in and around Phoenix, Tempe, and Gilbert you might have a budget for adding employees to your staff in 2018. But if you’re still relying on old job postings, it’s time for a new approach.

Here are four tips to help you attract stronger job candidates through better job postings:

Tip #1: Focus on what makes the opportunity attractive.

As a leading provider of staffing services in Tempe, PrideStaff knows your job postings should read more like a marketing document and less like a technical manual. Unfortunately, too many fall into the latter category.

But employees will use your posting to evaluate your company and the position. They want to get a real sense of what it’s like to work there in the environment, and also of the specific role. They can’t do that if your posting simply consists of a laundry list of qualifications and traits you’re looking for.

Tip #2: Skip the jargon and legalese.

Bigger words don’t necessarily translate into better job descriptions. Instead, use simple and clear-cut language that provides a true sense of what the job is like. So skip the jargon and legalese that most job candidates won’t understand anyway.

For instance, rather than writing something like “the administrative assistant is charged with accurately and efficiently executing PowerPoint presentations,” write “the administrative assistant is in charge of creating PowerPoint presentations.”

Tip #3: Talk about the perks and positives.

This doesn’t necessarily mean talking about financial bonuses and benefits. But it does mean talking about what makes your company unique. In other words: why would a strong candidate want to work there? What’s exciting, innovative, cutting edge or different that would appeal to them?

Tip #4: Don’t try too hard.

This includes language like “looking for our next great sale star!” Top candidates don’t want fluff. They’re looking for facts – and don’t want to waste their time on potential jobs that aren’t the right fit. Rather, they want opportunities where they can make a positive contribution; those that are also going to help them advance their careers. So use straightforward language instead of trying too hard to be hip or trendy.

Need more help with your job postings – or any part of the hiring process?

Call the experts at PrideStaff. As a leading provider of staffing services in Tempe, we have the knowledge, proven processes, and candidate network to help you fill positions quickly with qualified, dependable people. Contact PrideStaff today to learn more about how we can help you.